Strategia ProSiebenSat.1 Media la Prima TV
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Loading ...La sfarsitul lui 2008, la un an de la achizitia SBS Broadcasting de catre ProSiebenSat.1, a avut loc prima schimbare vizibila, lansarea campaniei de promovare Prima TV care are la baza o platforma ProSieben: “We love to entertain you", in urma unei investitii despre care Cristian Gheorghita, director de marketing Prima TV, spune ca este una dintre cele mai mari din industrie pentru un astfel de pachet.
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